It only feels right to have my first post all about the Arden.
Those of you who don't know who Paul Arden is, he was an advertising Genius who at the height of his career was the creative director for Saatchi and Saatchi. He has also written a couple of books on advertising and motivation, which i often turn to in the hour of need.
They are 'Whatever you think, think the opposite' and also 'Its not how good you are, but how good you want to be' both easy to read with lots of picture which is always a bonus and only £5, bargain, a must for everyones shelf.
Paul Arden was a fan of photography and in his retirement set up a photography gallery with his wife Toni, near their home in Petworth, Sussex. --- 'Arden and Anstruther Photography Gallery'
I have the great pleasure of being in an exhibition in this galley.
it is running until May, if you are in the area have a peep in, then to one of the many lovely tea rooms. for a little cream tea with scones. yummy.
I'll leave you with two of my favorite pages from his book 'Whatever you think, think the opposite.'
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